Showing posts with label "All India Radio". Show all posts
Showing posts with label "All India Radio". Show all posts

Wednesday, 19 July 2017

AIR earns Rs 10 cr from PM Modi's 'Mann Ki Baat' in last two fiscals

New Delhi: Prime Minister Narendra Modi's monthly radio address 'Mann Ki Baat' has generated a revenue of about Rs 10 crore for the All India Radio (AIR) in the last two fiscals, the Lok Sabha was informed today.

In 2016-17, the renenue was to the tune of Rs 5.19 crore, while it was Rs 4.78 crore in 2015-16, Minister of Information and Broadcasting Rajyavardhan Rathore said in a written reply.

Besides, the minister said the English and the Sanskrit versions are also broadcast by the AIR.

Rathore said the 'Mann Ki Baat' is disseminated on transmitters for domestic audience and through Internet and shortwave (SW) transmitters for global listeners.

Launched on October 3, 2014, Modi addresses the nation every month in 'Mann Ki Baat' programme.

Source:-Zeenews

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